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Article A CATI system lowers Spiegel Inc.'s research costs and gives it a direct link to its customers | February 1, 1992
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Article Cotton Inc. uses tracking study to monitor consumer attitudes toward clothing, fashion | February 1, 1997
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Article Sell vs. Sale: How businesses can stay alive alongside tech-enabled shoppers | December 1, 2012
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Article Retailers use mystery shopping to improve - not just measure - customer service | January 1, 2005