Articles on Concept Optimization Research

Search above or browse by research topic, market focus and content type below.

Search Results

Sort By:

Showing: Concept Optimization

Total: 26

Article The advantages of concept testing with surveys Emily Rodgers | January 24, 2023
Sponsored Video Fuel Cycle Webinar: Total Advertising Performance: Mastering Digital Advertising with Extreme Agility Calista Corley, Rick Kelly | September 6, 2022
Article Taking steps toward marketing optimization Mark Aronoff | July 18, 2022
Sponsored Article 10 Top Concept Research and Testing Companies 2022 Quirk's Staff | March 1, 2022
Article Quality vs. quantity: A process for identifying the best of the best B2B respondents for new product research Kip Creel | April 1, 2014
Article Using contingent concept analysis to design clear and intuitive user interfaces Jerry Cole | January 1, 2014
Article Research with travelers helps Samsonite develop a convenient new line of luggage Bob Bengen | February 1, 1992
Article Blueprints to successful concept development Camille Nicita, Christi Walters | March 1, 2003
Article Blueprints to successful concept development Camille Nicita, Christi Walters | February 1, 2003
Article Overcome these common hazards to seize their potential Ellen Cabacungan | December 1, 2009
Article How hybrid research allowed eBay users to give feedback on the feedback system Mike Katz, Peter Mackey | April 1, 2010
Article The power of prediction markets Julie Wittes Schlack | May 1, 2013
Article Disney augments ad research with app-based qualitative method Emily Goon | July 1, 2012
Article Using research to avoid the pitfalls of concept development Martha Guidry | July 1, 2011
Article How research helped develop the USPS’s Sample Showcase program Emily Goon | December 1, 2011