60+ Top Articles on Market Segmentation Research Studies | Quirks.com

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Article Segmentation research: What is it and how to make it actionable Michaela Mora | April 4, 2023
Sponsored Video Quester Webinar: Pre-Segmenting Market Researchers – Where Do You Fit? Tim Hoskins, Nichole Clinkinbeard | January 18, 2023
Sponsored Video Toluna Webinar: Coupling A Branded Community Approach With Social Media Data To Deepen Insight – A Case Study With Discovery John Bremer, Neil Dixit | November 8, 2022
Article Trade Talk: Brand names offer emotional and psychological benefits Joseph Rydholm | August 1, 1989
Article Using behavioral biases to increase the value of segmentation Jack Miles | May 2, 2022
Article Can there be more than one right answer? Avoiding bias in research Rich Raquet | October 18, 2021
Article 4 guidelines for applying segmentation to tech companies Alan Nazarelli | October 5, 2021
Article Understanding consumers with modern segmentation techniques Faina Shmulyian , Sheilah Wagner | August 11, 2021
Article Understanding individual consumer experiences matters Priyanka Carr | June 14, 2021
Sponsored Article Top Segmentation Firms 2020 Quirk's Staff | July 9, 2020
Article Segmentation: The value of a category-centric approach Neda Iranmanesh | June 22, 2020
Article Latent cluster modeling – an intuitive overview Shiv Raman | January 1, 2020
Article No more lonely segmentations Joe Beier, Luis Molina | November 1, 2019
Article 5 steps to take before developing a questionnaire Athena Rodriguez | August 27, 2019
Article Adaptive Q-sort: a new approach for prioritizing customer preferences Michael Garver | March 1, 2018